Top 1% Advertising & Marketing Agency in Canada
Ranked by Clutch 2021
Best Ontario Local Digital Marketing Agency Winner
Ranked by UpCity 2022
Top 1% Award of Excellence Winner Local Digital Marketing Agency Toronto
Ranked by UpCity 2023
SEMRush Certified Agency Partner
Certified SEO Experts
Top Agency for Customer Satisfaction
Ranked by Clutch 2019
Better Business Bureau
Accredited Member
Top Email Marketing Company for Toronto
Manifest Award 2022
Award-Winning
Digital Marketing Company Mississauga
There has never been a better time for SMBs to grow their digital marketing presence! Whether you’re wanting to outsource to a digital marketing agency, improve the quality and impact of your current digital strategy, or are getting started, we have experience in crafting strategies that are unique to your business that will rapidly show the impact you seek.
As a top digital marketing agency for Mississauga businesses, we have helped many companies grow their online presence.
Here are what some of our clients say about us:
We have been working with Asset Digital since 2022 with a goal to bring more traffic and leads. They have an outstanding team, are professional, responsive & clearly experts in SEO and inbound marketing
We’ve been working with the team at Asset Digital for over five years. They’re responsive, flexible and most importantly, reliably deliver results for us.
Working with the Asset Digital Communications Team has been nothing short of EXCEPTIONAL! They are responsive, communicative, and always ensures that I'm fully informed at each stage of the process.
I hired Asset Digital to carry out SEO on my website. I’m seeing strong results already, including an increase in leads and enquiries and a big boost in website traffic. I give them an A+ for quality of work, responsiveness and professionalism.
We hired Asset Digital Communications to create a new website for our business. We needed a partner who would create a modern website with fresh new branding and also handle writing the website content. MJ and her team came through in spades. We highly recommend Asset Digital for tax and accounting clients.
My team of wealth advisors engaged Asset Digital Communications to conduct a complete overhaul of our website. The ADC did an outstanding job!
Great team and easy to work with. They seem passionate and dedicated about their work.
Powerful Digital Marketing Strategies for Business Growth
Digital Marketing emerged in the 1990s and the tools have continued to expand, helping businesses find new growth in revenue and market share. Advancements in technology and changes in consumer behaviour have contributed to the steady growth of digital marketing as a powerful tool to sustain business growth, despite economic and market uncertainties.
Think about it. Technology advances over the past 30 years have produced massive changes in how we find and source product and service solutions we need in our lives. From the pervasiveness of mobile devices in our daily lives, to the amazing speed and very low cost of data for online searches, buyer behaviour has been transformed.
In lock step with these consumer shifts, the search engines have created an online search experience that connects buyers and sellers to solutions instantaneously. Google processes over 8.5 billion searches every day and is the leading search engine globally, thanks to the increased reliance on digital platforms for information, entertainment, and commerce. Today’s purchase behaviour includes a google search including for B2B use cases.
The Future of Business is Fueled by Digital Strategies
Traditional marketing practices have been supplemented and replaced by digital marketing approaches. The demand for digital marketing expertise continues to grow as businesses shift their marketing budgets toward digital. According to Market.us, a leading research firm, the demand for digital marketing will continue to see significant growth. Sales are projected to reach CAD $ 1,783.9 (USD 1,310.3) billion by 2033, representing a robust 13.6% compound annual growth rate (CAGR) from 2024 to 2033.
The growth in digital marketing impacts all industries and is especially important for small businesses. You’re moving in the right direction as a SMB when you invest in digital marketing.
Here are some facts to consider:
- A whopping 94% of small businesses plan to increase their marketing spend this year
- The past 12 months has seen a 10% growth rate in digital marketing budget spending across businesses
- 63% of businesses have already increased their digital marketing budgets in recent years
Today digital marketers employ a broad range of sophisticated tactics and technologies which we use to reach consumers online. We leverage various digital channels such as search engines, social media, email, and websites to connect with current and prospective customers.
Can Digital Marketing Work For My Business?
As a SMB you will likely not become proficient in these new practices overnight. Often businesses complain that they tried digital marketing and it didn’t work. If this has been your experience, then congratulations: you’ve taken a first important step in climbing the learning curve.
Here is the kind of success that other businesses are reporting:
- 49% of businesses say that organic search brings them the best marketing ROI.
- Content marketing and SEO provides the best ROI according to marketers in this Databox report.
- Over 20% of businesses say that the number of leads generated is the primary factor they base the success of their marketing channels.
- PPC returns $2 for every $1 spent—resulting in a 200% ROI.
- Paid ad channels with the highest reported ROI rate are Facebook Ads and Google Ads.
- Email marketing returns $36 to $40 for every $1 spent.
- Small businesses claim that email marketing is the marketing channel that brings them the highest return on investment.
Our Unique Methodology for Digital MarketingSuccess in Mississauga
Getting More Business For Your Business Is Our Business
What is the right budget for marketing? How much you should spend is based on many factors?
Often smaller businesses make the mistake of not allocating enough budget to marketing. If a business underspends, then they will struggle to see ROI. This can undermine efforts and erode confidence. Additionally, if a business under-invests in marketing then they are putting themselves at a disadvantage relative to their competition.
We have developed guidelines that can help you to avoid under-investing.
We have also developed a very popular tool that can help you calculate what your business should be investing in digital marketing in order to be competitive in your industry.
Digital Marketing Mississauga Process
On-Boarding & Strategy Development:
The first step in getting started is crafting the digital marketing strategy. It should not be a “one size fits all” approach for small business. Therefore, our initial focus will be establishing some benchmarks for our work together.
We work closely with you to understand your business goals, target audience, and competitive landscape. We will take the time to gain a clear understanding of what you would like to achieve. We are interested to know what challenges you have faced in the past. We want to understand what makes your business unique, and how you differ from your competitors.
We develop a customized digital marketing strategy tailored to your unique needs. In brief, we take you from where you are now and guide you forward.
Implementation:
Our team of experts implements your digital marketing strategy across various channels, ensuring seamless execution. A project manager will be assigned as your single point of contact, and available to you for any questions you may have. They will organize the various team members and expertise to execute on the strategy. The team will work in the background, their efforts managed and orchestrated by a project manager to achieve the best impact and as quickly as possible.
Ongoing Optimization & Reporting:
Our job and commitment to you is to deliver results. Therefore, we are continuously monitoring and analyzing campaign performance, making data-driven adjustments to optimize results. We produce a report either monthly or quarterly, depending on the terms of your agreement with us. Every client receives regular reporting from us. And every client can ask for a meeting to review the report if necessary. Our reports are brief, logical and easy to understand, and address the success goals we set together.
Transparency & Collaboration:
Delivering top quality work depends on an engaged client, and the ability to collaborate. You will always know your business better than our team, and the collaboration we have built into our methodology serves to strengthen your trust in us, and to deepen our knowledge of your business. Together we create a track record of success together, win by win.
Most importantly for smaller businesses, every dollar spent should deliver an ROI. Are you ready to take the next step, discussing your business challenges and growth goals with one of our expert consultants?
Case Studies of Our Work
Window & Door Company
Full Suite Digital Marketing for Conversion Optimization
A well-established window and door replacement company sought improved ROI on their lead generation activities. As our client over the past four years, we had built and optimized a new website, implemented a highly successful SEO content strategy, and managed PPC activities. Facing increasing competitive pressures, the client asked if we could improve ROI and grow market share.
Over the next 6 months, here is what we did:
- We implemented fresh new data-driven strategies, optimizing their PPC & SEO lead generation campaigns based on new data and goals.
- Developed and launched an email marketing strategy.
- Crafted revised SEO goals and a fresh new blog content strategy
Results:
- 84% reduction in cost per lead
- Doubling (118%) of PPC leads quarter over quarter
- Doubling (113%) organic leads quarter over quarter
- 58% in Website visitor growth Year Over Year
- High email engagement with an over 60% Open Rate
- mail campaign generated first lead in month 3
Professional Counselling Services
Blog & Website Optimization
A Mississauga-based counselling practice wanted more traffic and new enquiries coming to their brand-new website. Their web developer was struggling to make an impact with SEO. They hired Asset Digital to implement SEO strategies to generate website leads.
Within the first 6 months, here is what we did:
- We developed a full SEO strategy including competitive benchmarking and advanced keyword research
- We carried out website improvements to strengthen SEO competitiveness
- Developed SEO content plan and manage monthly SEO content production
Results:
- 270% increase in clicks to the website
- 250% increase in appearance in relevant online searches
- Client saw 1st lead in month 2 of our engagement
- High success of UX changes measured by a very high 10% Click Through Rate from SERPs
Arc Flash Equipment Supplier
Niche SEO Campaign
A consultant to the nuclear industry retained the rights to a novel breaker racking solution but needed help to market the device. They hired us to implement an awareness SEO campaign.
The existing website had never been optimized. The product details, while technically accurate, were inadequate to reach the wider B2B buyer audience which included senior engineers, electrical safety consultants and technicians, plant managers, senior buyers and electrical supply distributors.
Within the first 6 months, here is what we did:
- Developed buyer persona to guide the complex buyer journey
- Implemented website optimizations to improve UX and generate organic awareness
- Produced high quality website and blog content
Results:
- 153% increase in clicks to the website from organic search
- 760% increase in appearance in SERPs
- 1st government contract lead in month 3
Comprehensive Digital Marketing Services Mississauga
Full service digital marketing agency for small business
Search Engine Optimization (SEO)
Supercharge your website’s organic traffic and visibility in local Mississauga searches, attracting more qualified leads who are actively searching for your products or services in the Mississauga area. Our Mississauga SEO specialists will meticulously analyze your website, competitor landscape, and relevant keywords to ensure your website ranks higher in search engine results pages (SERPs) for targeted searches with high local intent. This will put your business in front of potential customers in Mississauga who are already primed to convert, significantly boosting your website traffic and lead generation.
Personal Development
Gain a deep understanding of your ideal Mississauga customer to create targeted marketing campaigns that resonate. Through in-depth market research and audience analysis, we’ll develop detailed buyer personas that outline the demographics, psychographics, online behavior, and pain points of your ideal customers. Well crafted persona enables us to deliver targeted messaging and engaging content that speaks directly to their needs and interests, fostering stronger connections and conversions.
Content Marketing
Top quality content is foundational to digital marketing efforts regardless of platform or delivery channel. We are experts in developing engaging content across a range of Mississauga industries including Manufacturing, Construction, Financial Services and SaaS.
Whether your business needs blog posts on industry trends and insights, informative articles that answer common questions, or social media posts that entertain and educate in bite-sized pieces, our team is ready for the challenge.
Seasoned in SEO content and the latest AI content tools, our SEO best practices will ensure the content is well written and SEO optimized to appear in local Mississauga searches.
This ensures your content is discoverable by potential customers who are searching for solutions online, ultimately driving more qualified traffic to your website and converting them into leads and customers.
Pay-Per-Click (PPC) Advertising
Reach highly qualified leads for your Mississauga business through strategically targeted Google Ads and social media advertising campaigns. Our Mississauga PPC experts will conduct thorough keyword research to identify the terms your ideal customers are searching for online, with a particular focus on keywords with high local search volume in the Mississauga area.
We’ll then develop targeted ad campaigns on these platforms, ensuring your business shows up at the precise moment potential customers are searching for solutions you can provide. This allows you to reach highly qualified leads who are actively interested in what you offer, significantly boosting your lead generation and sales conversions.
Social Media Marketing
Top quality content is foundational to digital marketing efforts regardless of platform or delivery channel. We are experts in developing engaging content across a range of Mississauga industries including Manufacturing, Construction, Financial Services and SaaS.
Whether your business needs blog posts on industry trends and insights, informative articles that answer common questions, or social media posts that entertain and educate in bite-sized pieces, our team is ready for the challenge.
Seasoned in SEO content and the latest AI content tools, our SEO best practices will ensure the content is well written and SEO optimized to appear in local Mississauga searches.
This ensures your content is discoverable by potential customers who are searching for solutions online, ultimately driving more qualified traffic to your website and converting them into leads and customers.
Email Marketing
Email marketing produces the best ROI across all the digital marketing channels. A well strategized email marketing campaign enables your Mississauga business to maintain top of mind awareness between purchase transactions and develop stronger relationships with new and existing customers.
Our email marketing specialists will craft engaging email sequences that nurture leads throughout the buyer’s journey, keeping your business top-of-mind and your sales team supplied with leads follow up opportunities.
Website Development & Conversion Rate Optimization (CRO)
Top performing websites are the business workhorses when it comes to measuring marketing ROI. Often we are working with a client’s existing website, resolving the performance issues that exist within the design and architecture. These issues were built into the design by junior web designers, and are preventing the website from doing its job: generating ROI.
As a result, the website is not showing up in many valuable searches resulting in low traffic and engagement on the site. In today’s uncertain economy, such issues will impede growth and profitability.
Getting our team involved from the outset to design and build your Mississauga business website provides a stronger start to growing your traffic, awareness and leads, paving the way to faster more profitable growth.
We don’t just optimize your existing website for higher conversions and maximize your ROI in Mississauga. By integrating CRO with website development from the start, we can create a high-performing website that not only looks great but also effectively captures leads and drives sales for your Mississauga business.
The decision to outsource to an agency is important. Finding a good agency, one that is a fit for your business, and who will give you the focused attention you deserve is very challenging for smaller businesses.
Small businesses have unique needs and if your agency partner works with larger businesses, there is a good chance that they will not be a fit for you.
Asset Digital is a boutique agency dedicated to the needs of smaller businesses. We have helped companies like yours across a range of industries. Because we take the time to truly understand your business, and because we have one of the most expert teams in the industry, we fill a unique gap in serving the small business community.
